Bugle Boy. Royal Velvet. Fieldcrest. The J. Peterman Company. Each name carries considerable consumer recognition and brand loyalty. Each name represents brand
visibility with a strong identity. For SB Capital Group, they are all just part of the family (Portfolio of Brands).
One of the most valuable and significant assets that any company has is their intellectual property. Intellectual property comprises many of the intangibles that contribute to the success and longevity of any business and includes product brands, licenses, trademarks, trade names and customer lists. All of these items individually and collectively form the core basis from which a business gains and develops recognition.
Acquisitions, Financing & Support 
Many companies have turned to SB Capital Group for assistance in maximizing the full potential of their intellectual property. SB Capital Group, by virtue of our real world experience, has become a proven leader in this field with the instinct and insight to help companies recognize the full extent of value that can be realized from intellectual property. From our earliest history, our founders recognized the value of brands and trade names and we have invested in, bought and revitalized brands in various industries all over the globe. Our long and storied past and experience with intellectual property has taught us many lessons, and enables us to look "beyond the horizon" for the potential financial attributes associated with these particular assets.
SB Capital Group is uniquely qualified and well positioned to appraise, manage, license, finance and acquire intellectual property. We work extensively with our clients to determine: a) where they have been, and; b) where they are going. Based on our knowledge of intellectual property, and our extensive experience in this field, we can refine our client's "vision" and recognize the full potential of value inherent in this particular asset class. We view intellectual property from not only its current status or recognition, but also its potential development.
Far more than any other company in our industry, SB Capital Group has the discipline, the perseverance and a proven record of performance with intellectual property that is unsurpassed. With SB Capital Group, finding and utilizing the full potential of intellectual property is an option and opportunity to help our clients achieve their goals and excel beyond their expectations.










